Hotelier’s 2007 Top Ten Internet Marketing Resolutions By Max Starkov and Jason Price www.hospitalitynet.

This year at least a third of all hotel bookings will be generated from the Internet. Another third of all hotel bookings will be influenced by the Internet, but done offline. By the end of 2010, over 45% of all hotel bookings will be completed online, and they ask themself many questions like:
If hoteliers are taking full advantage of this dramatic channel shift?
Is there such a thing as customer loyalty in this environment?
How can the hotel increase its direct online market share?
Is there more hoteliers can do to compete and succeed?
Whether we are a major hotel chain or hotel management company, independent or franchised hotel or resort, we can stay ahead of your competitors and capture new market share with an effective Internet Distribution and Marketing Strategy. Smart and proactive hoteliers who utilize the Internet to their own advantage will define the industry winners and losers in 2007 and over the long term.
Here are the Top Ten Internet Marketing Resolutions your hotel company should urgently adopt in 2007:

Year of Mastering Internet Marketing.
Value vs. Price Equation
De-Commoditization Strategy
Electronic Customer Relationship Management
Consumer Generated Media (CGM) strategy
Direct Internet Marketing and Distribution Strategy
Indirect Online Distribution Channel
Website Re-Design and Optimization Strategy
comprehensive Internet Marketing Strategy
New Core Competencies and Adopt Best Industry Practic

At my opinion i see that all these strategies are required because by starting the 2007 all these developping ideas and process that was made by jason and max are needed and wanted in our industry and like this it will allow us to booking and reserved easyer by tne internet and have what we need by the information put it on the net.
even but his idea to the hotel market and how he think about sophisticated travel way.
and i really do like alll the 10 marketing he is working on it because all of it are needed i give exemple for e-CRM the Electronic Customer Relationship Management how he will allow his self to be knowing to his customer, and also customer service in this interactive age, personalization, one-to-one eMarketing, and building customer loyalty. Must of this he will continue Building Interactive Relationships with his customers etc...
an article like this give me the oppurtinities to have ideas by making and give always the good new market and product for all kind of my costulers by serving them service in the hotel and also by giving all kinds of products that we alreadyb did studies on it that he is really needed in our property.